I had decided to have a big party for this event back in January. The venue I had booked needed to take around £2,000 behind the bar so I needed about 150 people to attend for me to not have to fork out for any shortfall. I’ve spent lots of time using email, social networking sites and the web to contact with as many friends and acquaintances as possible and direct them to an invite on my website.
The ease of connecting and inviting people was much easier than ten years ago at my 40th when I just handed out tickets. It also enables much more fun and communication with others. I also sent out a party itinerary last week as a reminder too.
There was a big turn out with the two floors of the venue heaving by 9 o’clock. It gave me a personal example of the power, ease and economical value of digital communication. Today I sent out a big thank you animation to everyone who came as a final gesture. On reflection I like the thought that this process of inviting and advertising my party used the virtual-ness of the internet to connect my community of friends and re-connect old friends in a real world setting. It got them to come to a venue and enjoy face-to-face communication, dancing and drinking via online communication.