I recently found this video which continues much of the content in my Remix Culture lecture earlier this year.
In it the film maker Kirby Ferguson argues that the basic elements of creativity are to: copy, transform, and combine. He cites Johannes Gutenberg’s printing press, Henry Ford and The Ford Motor Company and Tim Berners-Lee and the World Wide Web as all possessing elements and components that have already been in existence, which helped make their technological breakthroughs possible. Ferguson argues; “nobody starts out original. We need copying to build a foundation of knowledge and understanding”.
What follows this is an interesting examination of the rise of Apple computers via previous computer innovations from Xerox and Alto.
[vimeo 25380454 460 345]